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Digital Marketing in Pakistan: If you want to promote your business with the digital means you can do it with digital marketing through the use of your website and integrated marketing tools. Now with the use of digital channels, you can market your products and services to reach consumers. It is also using the channels that do not need to use the internet. World business is now moving toward digital marketing from traditional and conventional marketing. The objective is to promote products and services with the use of digital channels.  In general, digital marketing is the promotion of product and services through one or more types of electronic media.  Marketer provides value to their audience by using content marketing and other types of solutions and it is the main difference between digital marketing and traditional marketing. The main focus of traditional advertisers is to increase sales with their ad spots while the main focus of digital marketer is to provide value.